An eccentric menu created for Juniper, a gin bar at Andaz Delhi. The Juniper menu was to feature a collection of idiosyncratic gin cocktails created by their team of mixologists. We created quirky, interesting stories that brought each cocktail to life.

A manifesto written to capture the essence of a brand positioning concept presented to an insurance brand. This manifesto positions the brand as one that encourages its audiences to plan life better and make insurance an active part of it rather than an afterthought.

Photoshoot and campaign to launch a new menu for AYNA, a Pan Indian fine dining restaurant at Hilton Chennai. 
The new menu was to feature specialty dishes by the
Head Chef, bringing to the fore the medley of flavours
that is the Indian cuisine.

A concept presented to Gourmei Market – a niche grocery chain with largely imported products (60% of the stock is imported). The ask was to come up with a brand campaign that emphasizes on the authenticity of its imported products while also highlighting the ease of access to said products at their flagship store at Anna Nagar.

A little bit here. A little bit there. In here are a bunch of miscellaneous, one off creatives concocted for Chennai Hilton's different promotions.